Menu Engineering Tactics to Offset Increased Food Costs
It is the first thing a customer sees when they come to the restaurant. They sit down and they look at the menu, and that menu has a lot of tricks up its sleeve to subtly manipulate what the customer is going to buy. The art of menu design has been a staple of the restaurant industry and has been designed to not just look pretty, but also to sell what the restaurants want to sell.
Menu Engineering strategies are pretty cool, and they can be used during times of crisis as well.